WHAT KIND OF EFFECTS HAD THE GLOBAL ECONOMIC CRISIS ON THE ATTENDANCE OF THE NBA GAMES?

Abstract

The global economic crisis of 2008 had effects on the world at all levels of
life. It caused serious problems and difficulties in professional sports as well.
In my paper I will try to show what kind of effects the global economic crisis
had on one of the best organised championships of the world. What effects it had
on attendance? How this influenced the prices of the tickets to the matches?
I am going to show those marketing and financial steps, which were made by
the championship’s leader corp and the teams participating in it.
I think the teams could moderate their losses by making different special
offers, drafting new players and being opened for the foreign countries, I think
this will lead to an increase in attendance in the next few years.
Finally, I will try to make a future forecast of attendance.